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Elements and Performance Criteria

Required Skills

Required skills

communication skills to

obtain and interpret information to ensure currency of work practice

share industry information with colleagues and peers

work effectively in a team and acknowledge cultural protocols

learning skills to

identify opportunities to maintain and enhance industry knowledge

identify own knowledge and information needs

seek feedback and integrate constructive advice into own professional practice

literacy skills to read and understand industry information and terminology

numeracy skills to interpret relevant technical data

planning and organising skills to monitor own work and introduce strategies to improve performance

technology skills to access and download industry information

Required knowledge

the following areas and how they apply to daytoday work activities in relation to the particular creative arts industry sector in which knowledge is being assessed

industry structure and operation

employment obligations and opportunities

laws and regulations

trends and emerging technologies

key creative arts industry terminology

copyright moral rights intellectual property and legislation and their impact on the creative arts industry

protocols and ethics as they apply to the creative arts industry

impact of technological convergence in the creative arts industry

nature role and functions of unions and employer associations including rights and responsibilities of employers and employees

OHS requirements relevant to particular work contexts

sources of information on the creative arts industry and ways of maintaining current industry knowledge

Evidence Required

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria required skills and knowledge range statement and the Assessment Guidelines for the Training Package

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit

Evidence of the ability to

research analyse critique and apply industry information

maintain effective industry networks

enhance professional practice

Context of and specific resources for assessment

Assessment must ensure

a range of relevant and current creative arts industry information materials

an appropriate environment to enhance professional practice

appropriate technology to research and apply creative arts industry information

relevant creative arts industry networks including opportunity for collaboration

appropriate learning and assessment support when required

the use of culturally appropriate processes and techniques appropriate to the oracy language and literacy capacity of the candidate and the work being performed

Method of assessment

A range of assessment methods should be used to assess practical skills and knowledge The following examples are appropriate for this unit

case studies to assess candidates ability to research industry information and apply knowledge to different contexts and situations

direct observation of candidate analysing critiquing and sharing industry information

problemsolving activities to assess candidates critical thinking skills

review of thirdparty reports from experienced practitioners

oral or written questioning to assess knowledge of technical or context issues that impact on professional practice in a given industry context

Assessment methods should closely reflect workplace demands eg literacy and the needs of particular groups eg people with disabilities and people who may have literacy or numeracy difficulties such as speakers of languages other than English remote communities and those with interrupted schooling

Guidance information for assessment

Holistic assessment with other units relevant to the industry sector workplace and job role is recommended

It should be noted that this unit underpins effective performance in all creative arts industry work practices and as such could be assessed in conjunction with other operational and technical units at an equivalent level

Range Statement

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.

Structure and operation may include:	economic, historical and social significance of the creative arts industry creative arts industry sectors and their products, services, revenue flow and interrelationships local, regional, national and international creative arts enterprises major industry bodies and associations markets and distribution channels for products and services prominent creative arts practitioners and practices relationship with other industries working arrangements within the industry.
Creative arts industries may include:	entertainment film, television, radio and interactive digital media museums and library services music visual arts, craft and design.
Appropriate sources may include:	attending creative arts industry events, such as community activities, conferences, conventions, exhibitions, expositions, festivals, functions, performances and trade fairs electronic and print media, including articles, journals, magazines, news, reviews and subscriptions government publications, including legislation, policy and procedures manuals industrial relations publications, including bulletins, letters, magazines and newsletters industry publications, including induction kits, information sheets, reference books and technical publications internet libraries and archives (text, film, video, sound and graphic) lifestyle and contemporary issues magazines museums, galleries and studios peak copyright organisations personal observations and experience professional competitions and awards professional development activities, such as conferences, master classes, seminars, symposiums, training programs and workshops retail or wholesale suppliers of products and services.
Employment obligations and opportunities may include:	career opportunities and career paths codes of conduct and codes of ethics employer bodies and professional associations employment conditions employment contracts and job descriptions industrial relations issues roles, responsibilities and employment rights of individuals and contracted freelance workers union membership.
Trends and emerging technologies may include:	advances in any type of equipment or technology used within the industry changing nature of the marketplace, including marketing and production of products and services cultural protocols funding policies government initiatives historical, emerging and predicted trends importing and exporting issues industrial relations industry contraction and expansion insurance issues likely effects of new technology on current work practices and structure of the industry sources of technical advice and support taxation issues ways of upgrading skills to allow for the use of new technology.
Laws and regulations may include:	anti-discrimination consumer protection contempt of court and parliament copyright, moral rights, intellectual property, licensing and royalty defamation duty of care environmental issues equal employment opportunity importing and exporting industrial relations laws and awards insurance libel obscenity OHS plagiarism privacy legislation racial vilification slander taxation.
Relevant personnel may include:	agents artist managers colleagues and peers community representatives copyright and legal representatives current industry practitioners employee association (union) representatives industry association representatives industry managers mentors professionals from allied areas speakers at conferences and seminars.
Networks and associations may include:	advisory committees chambers of commerce community organisations government agencies industry sector committees lobby groups local councils professional industry associations project-specific consultative and reference groups specific interest or support groups suppliers unions work teams.
Network strategies may include:	association and society membership attending seminars distributing materials individual marketing maintaining regular contact participating in conferences.